Cookie Policy

Last updated: December 2024

What Are Cookies?

Cookies are small text files that are placed on your device when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our site.

How We Use Cookies

42 Coffee Cups uses cookies and similar tracking technologies to:

  • Ensure our website functions properly
  • Analyze how visitors use our website to improve performance
  • Remember your preferences and settings
  • Provide relevant marketing and advertising
  • Understand the effectiveness of our marketing campaigns

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

  • 42cc_cookie_consent: Stores your cookie preferences
  • Session cookies: Maintain your session while browsing
  • Seline: Basic site functionality and performance tracking

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website and services.

  • Google Analytics (_ga, _gid, _gat): Tracks website usage and behavior
  • Hotjar (_hjid, _hjFirstSeen): Records user sessions to improve user experience

Marketing Cookies

These cookies track visitors across websites to display ads that are relevant and engaging for individual users.

  • Facebook Pixel (_fbp, _fbc): Measures advertising effectiveness
  • Warmly: Identifies potential business visitors
  • Google Ads: Delivers targeted advertisements

Your Cookie Choices

You have the right to choose whether to accept or reject cookies. You can exercise your cookie preferences by:

  • Using our cookie consent tool when you first visit our website or by clicking the cookie settings button in the footer
  • Configuring your browser settings to refuse cookies (note that some features of our website may not function properly)
  • Using browser extensions that block tracking cookies

Third-Party Cookies

Some cookies on our site are placed by third-party services that appear on our pages. We do not control these cookies, and you should refer to the third party's privacy policy for more information:

Data Retention

Cookie data is retained for different periods depending on the type of cookie:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Retained for up to 2 years
  • Analytics cookies: Retained for up to 26 months

Your Rights

Depending on your location, you may have certain rights regarding cookies and personal data:

  • EU/UK residents: Rights under GDPR including access, correction, deletion, and portability
  • California residents: Rights under CCPA including opt-out of sale of personal information
  • Other regions: Rights according to local privacy laws

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new policy on this page.


This cookie policy is part of our Privacy Policy and should be read in conjunction with our Terms of Service.